Pool service leads in Los Angeles
Every new pool and spa in the City of Los Angeles starts with a building permit. That permit is public record. It shows the address, the date, the kind of work and usually the job value, weeks or months before the pool is filled with water.
The owner of a brand-new pool doesn't have a service company yet. New Pool Alerts finds those permits every day and sends them to your pool service company every Monday, sorted by the ZIP codes you already drive through.
Why permit leads beat paid lead sites
- You're first. You can reach the owner before the pool is finished, not after they've already hired someone.
- The leads aren't shared with 5 companies. Our Exclusive Territory plan gives one service company per ZIP code group.
- You pay a flat monthly price instead of paying per lead. Plans start at $99 a month.
What's in each lead
| Field | Example |
|---|---|
| Issue date | Monday this week |
| Property address | Full street address and ZIP |
| Work | New swimming pool and spa, gunite |
| Job value | $85,000 |
| Builder | Licensed pool contractor on the permit |
How LA pool companies use the leads
Most send a postcard or door hanger to each new address with a short welcome offer, like a free first cleaning or 20% off the first month. Some also partner with the pool builders named on the permits, because builders get asked "who should service my pool?" all the time.
Areas covered
The whole City of Los Angeles, including the San Fernando Valley (Woodland Hills, Encino, Sherman Oaks, Tarzana, Porter Ranch, Granada Hills, Chatsworth, Studio City), the Westside (Brentwood, Pacific Palisades, Bel Air), Hollywood Hills, Los Feliz, Silver Lake, Eagle Rock, South LA and San Pedro.
These are real LA pool and spa permits from the last few weeks, sent within one business day.
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